I mentioned to a friend recently that I cannot learn enough about French culture. There truly is something irresistable about that French physique - a certain je ne sais quoi to the fashion and beauty, and of course the food! Something particularly attractive about the French to me, however, is the dedication to skincare.
The French-girl philosophy on skincare is this: that if you care for your skin well enough, minimal makeup is needed. Skin products are the place to splurge, because, like purchasing a good canvas as an artist, they make all the difference to what you apply on top of it. From there, yes, luxury products are nice - but not half as necessary. If you focus on a healthy face, even lesser-brand products will sit better on your skin, and less volume of them will be needed. Instead of packing on expensive, high-coverage concealer (especially in the summertime, this is the last thing I want to be doing) you can use BB or CC cream, or something similarly effortless. Add a dash of glowy bronzer and higlighter, a good few coats of mascara and a pinky-nude lip, and you're done - and glowing.
Of course, the best skincare products come from an authentic Pharmacie - but even without these miracle-creams, we can take better care of our skin before purchasing expensive foundations. (Some of my favorite skincare brands are Clinique and Neutrogena; I've also heard excellent things about Sunday Riley.)
There's something to be said for this. It's a simpler approach to things, and for me that makes it all the better.